PLEASE SEE FILES UPLOADEDDescription of the AssessmentThe essay should provide Leave a reply PLEASE SEE FILES UPLOADEDDescription of the AssessmentThe essay should provide the state-of-the-art of the literature on one of the above topics, based on relevant academic journal articles. Students should identifyand analyse all relevant articles for the topic chosen in a minimum of 2 ABS listed journals for a time frame at least since 2014 onwards. The recommendedstructure is:I. INTRODUCTIONII. MAIN BODY This section should include:a. A systematic description of the method used for selecting the journals and articles analysed (Students should provide information regardingthe: database used for identifying the relevant academic journals and articles; the exact name of the journals under study; the specific timeframe of the review (e.g. 2015 – 2021); the keywords used for searching in the journals in order to identify the relevant articles; the numberof articles included in the analysis;b. A critical review of the content of the articles analysed (aim & objectives; theoretical background; sample characteristics; data analysis;findings).III. CONCLUSIONS This section should also include implications for entrepreneurs, limitations and future research directions.NB: – Students should research academic articles published in Academic Journal Guide (AJG 2021; formerly known as the ABS Journal List)listed, high quality journals;Students should ensure the literature research is updated;Students should provide clear academic justification for the choices and claims made;Students should not exceed the 2500 word count, excluding references. 10 points will be deducted for every 10% excess. This entry was posted in Marketing on December 5, 2021 by .

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