and Case Study 3 Fords Pinto Fires: The Retrospective View of Fords Field Recall Coordinator. Compare and contrast the ethical decisionmaking principles applied or violated by Bernie Madoff and Dennis Gioia. Use the table on pages 56-57 to guide your thinking. Prepare your essay incorporating points from Weiss in your response in addition to one other reference source you locate in the Post University library or online source. Provide a clear introduction organized body paragraphs and a conclusion.