After watching the Creativity Lecture use SCAMPER with one or more items to come up with unique products. At this point we dont care about technological feasibility so flying dachshunds or ice cream that makes you lose weight or any unusual item you can come up with is great. The idea is to be creative. The wilder the better just make sure you can explain what you used in SCAMPER. (SCAMPER is also covered in one of the creativity handouts.)