Understand the business strategies in those three chapters (Chapters 57) and use the specific strategy theory to discuss the issue that Macys facing and its solutions. The main point is to only focus on the strategy and be really specific on the knowledge through the book but NOT storytelling. This paper needs a strategic and financial analysis from both perspectives. Strategic encompasses a certain set of things and then financial. Have to explain very well the strategy from the book and systematically covered it in the paper. For any given topic we need to explain how it applies to Macys situation. The book and the Powerpoint laid out how to view something from a strategic and financial perspective and we need to do that systematically throughout the report. Professor is looking for the theory based on the book to support.
