A company’s resources and capabilities are integral to achieving sustainable competitive advantage.
For this assignment, consider a company you worked for or one that you know well. Develop your analysis by responding to the following questions:
What are the company’s most important resources and why?
What are the company’s most important capabilities and why?
How do the company’s most important resources and capabilities create lasting competitive advantage?
Your analysis must be driven by facts, research, and data.
Your analysis should be between 1000 and 1200 words.
Incorporate a minimum of at least one scholarly/peer reviewed source in your paper. All written assignments must include a coverage page, introductory and concluding paragraphs, reference page, double-spaced and proper in-text citations using APA guidelines.
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