INSTRUCTIONS: The objective of the integrated semester is to help you extend your knowledge of how the finance, operations, management, and marketing disciplines work and how they integrate their functioning in the real world of business. This assignment is an assessment of how well you understand this integration. YOUR ASSIGNMENT IS TO ANSWER ALL OF THE QUESTIONS.
The assignment should be prepared as a Word document, 3-4 pages in length for each discipline’s questions. The document should be double-spaced, using Arial font #12. Add any Appendices at the end of the Word document. Your reference sources, in addition to the base case and question sets, should be online sites and articles, Bloomberg terminals, your Integrated Semester textbooks, PowerPoint slides, and other sources you professor assigns. Turnitin, a software tool that improves writing and prevents plagiarism, will be used to assess your sourcing of information.
Please read the instructions carefully before beginning to answer the questions. The assignment must be submitted as instructed. You will lose points if you fail to follow the instructions or if the submission is formatted incorrectly.
FINANCE ASSIGNMENT Please answer the questions below. Use either the Bloomberg terminals located at the Feliciano School of Business or other reputable sources such as finance.yahoo.com, morningstar.com or Wall Street Journal etc. for the financial data you use in your answers. You need to provide the references regarding the financial data you use to support your answers at the end of the finance portion of the term paper.
Question: 1. Expanding the number of stores in a foreign market, such as the expansion plan launched by Starbucks in China (announced in 2018), is a major capital budgeting project. A project of this scale requires coordinated planning across all functions of a business that you are studying in your Integrated Core classes. Choose and discuss three items on the income statement that you think will be impacted by this new undertaking. Explain why you chose those particular items, and how those items are impacted by the marketing, management and operations decisions of the company.
Question: 2. Choose and calculate three ratios for Starbucks for the last two years. Make sure to select ratios that you think would be impacted by expanding in a new market, and explain your reasoning. Identify a competitor of SBUX and contrast the ratios. Explain why you selected this competitor. Describe how the decisions made by management, marketing and operations functions of the company can impact, and hopefully improve, these financial ratios.
Question: 3. Explain how the financial decisions regarding opening a new store are related to management, marketing or operations decisions that the company must make (or has made)?
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